OWNER/DESIGNER

Liana brings a unique background of education, experience, and passion to cabinet design. As a BCIT honours alumna in Business Management with an extensive background in HR Management, she bring a people-focused approach to finding the right solution for every client. Her experience as an IKEA® Kitchens Team Lead, combined with over 20 years of experience in renovations, gives her insider knowledge of IKEA® products and a first-hand understanding of the challenges of renovations. Her passion is making every space work for clients within a modest budget.

OWNER/DESIGNER

Ally is proud to come from a family with a strong background in trades. Her father's work in home building inspired her to join his team at Benedet Homes, where she had the fortune of working alongside her family and learning valuable on-site experience. Through this experience, she was introduced to the world of kitchen cabinet design where she spent time learning the ins and outs of creating meaningful and functional spaces. Having grown up around construction and renovation, she’s gained a unique insight into this world and sees potential in every project, no matter how small.

CREATIVE DIRECTOR

Jaine supports Swede & Simple with all things creative. She holds a Bachelor of Media Studies from UBC Okanagan, where she graduated at the top of her class, with a minor in Psychology. With a background in branding, graphic design, and digital marketing, Jaine focuses on creating clear, thoughtful visuals and messaging that reflect the quality of Swede & Simple’s work. Her detail-oriented approach helps ensure our projects, services, and values are communicated in a way that is simple, approachable, and consistent.